FOR IMMEDIATE RELEASE
October 22, 2008
NARAL Pro-Choice America Releases Poll of Pro-Choice Independent and Republican Women VotersSurvey shows choice is a powerful issue for these voters and resonates more than other traditional "Democratic" issues
Washington, DC – Today, Nancy Keenan, president of NARAL Pro-Choice America, announced the release of a general election poll that shows choice is a powerful issue that resonates with pro-choice Independent and Republican women and could be used to move them to Obama in the final days of the presidential campaign. To review the polling summary, visit http://www.prochoiceamerica.org/assets/files/polling-memo-10-22-08.pdf.
"This research indicates that choice can be an important electoral issue for pro-choice Republican and pro-choice Independent women," said Al Quinlan, president of Greenberg Quinlan Rosner Research. "NARAL Pro-Choice America's efforts can provide an opportunity for Obama to increase his support among this non-Democratic pro-choice bloc in a more powerful way than other traditional Democratic issues or broader critiques of McCain."
Greenberg Quinlan Rosner Research conducted the poll between October 12-16, calling 434 pro-choice Independent women and 368 pro-choice Republican women in eight battleground states: Colorado, Michigan, Minnesota, New Hampshire, New Mexico, Ohio, Pennsylvania and Virginia.
This research demonstrates choice trumps other central arguments against John McCain among these women voters. McCain's extreme anti-choice record caused more serious doubts among this audience than messages on his tax plan or health care plan. The choice critique generated serious doubts for 67 percent of this population, and among the Republican women, it is the only critique that wields any power, creating serious doubts in the minds of 51 percent and trumping the second-closest attack (health care) by 13 points.
"Women across this country and on both sides of the political spectrum oppose John McCain's extreme position on a woman's right to choose," Keenan said. "This poll confirms what we've known for a long time now. John McCain has voted 125 times against a woman's right to choose, and Americans have had enough. We will be working tirelessly to ensure that Sen. Barack Obama becomes president-elect Obama on November 4, 2008."
NARAL Pro-Choice America is uniquely positioned to help pro-choice candidates reach critical blocs of swing voters and win elections. Earlier this week, the organization launched its mail and phone program to approximately 290,000 household in these eight battleground states. The first in the series of persuasion mail pieces that will expose McCain's anti-choice record to pro-choice Independent and Republican women voters emphasizes McCain's opposition to birth control, and his votes against bills that would require insurance companies that cover Viagra to also cover birth control. You can see a copy of the mailer at http://www.prochoiceamerica.org/assets/files/naral-pills.pdf.
Link to Summary:
Please go to http://www.prochoiceamerica.org/assets/files/polling-memo-10-22-08.pdf for a summary of the polls findings.
Samantha Gordon, 202.973.3032